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Hard Landing: The Epic Contest for Power and Profits That Plunged the Airlines into Chaos

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Hard Landing: The Epic Contest for Power and Profits That Plunged the Airlines into Chaos

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Paperback
$23.00

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Overview

In this updated paperback edition of a "rich, readable, and authoritative" Fortune) book, Wall Street Journal reporter Petzinger tells the dramatic story of how a dozen men, including Robert Crandall of American Airlines, Frank Borman of Eastern, and Richard Ferris of United, battled for control of the world's airlines.

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About the Author

Product Details

ISBN-13:	9780812928358
Publisher:	Crown Publishing Group
Publication date:	12/24/1996
Pages:	624
Sales rank:	359,131
Product dimensions:	5.49(w) x 8.21(h) x 1.35(d)

About the Author

Thomas Petzinger, Jr., grew up in Youngstown, Ohio, and received his journalism degree from Northwestern University. For the last many years he has been a reporter and editor for The Wall Street Journal. His wife, Paulette Thomas, is also a Journal reporter. They have three children.

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Editorial Reviews

Petzinger, a reporter and editor for the Wall Street Journal, presents a thorough analysis of the growth of the airline industry from the 1930s to the present. He demonstrates in a highly detailed manner the competitive nature of the airline business in such notable battles as those between Robert Crandall (American) and Dick Ferris (United) and between Frank Lorenzo (Texas International) and Herb Kelleher (Southwest). Fueled by the big egos of their respective bosses, the major airlines fell into a financial abyss trying to serve the maximum number of passengers and destinations, only to face rising fuel, labor, and operating costs as well as rising debt-while Southwest Airlines became a model of success and profitability. Petzinger exposes the men behind airline growth and competition, computerization, deregulation, strikes, mergers, and bankruptcies and covers current alliances such as the one between KLM and Northwest. Recommended for public libraries.-William A. McIntyre, New Hampshire Technical Coll. Lib., Nashua

Library Journal

Petzinger, a Wall Street Journal reporter and former baggage handler for United Airlines, exposes the inner workings of the airline industry in the decade and half since deregulation, offering a portrait of modern business practices and ethics and the sometimes ruthless industry leaders in their wars against competitors. Annotation c. Book News, Inc., Portland, OR (booknews.com)

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