The web-based basics!

Aspiring web entrepreneurs will find here everything they need to know about starting and running their own small-scale online business. Whether they intend to sell goods, services, subscriptions, or advertising, this book provides them with the specific nuts and bolts of planning, designing, build­ing, hosting, marketing, and operating their online businesses.

• The Complete Idiot's Guide® to Starting Your Own Business has over a quarter million copies sold in five editions
• 1.6 million web-based businesses in the U.S., a $175 billion market in 2007
• Online businesses benefiting from increasing number of Internet users—with increased traffic for subscription, advertising, and affiliate program revenue